But creativity should be natural, right? Come to you in flashes of inspiration? Wake you up at night with a sudden “Eureka!” moment? WRONG. Creativity is a very teachable skill and one that should be practiced and nurtured. It is also one that can be done deliberately, meaning you don’t have to wait for that lightning strike, you can actually make it happen! This is the basis for one pillar of the Good Thinking Series.
So how do you make that lightning strike? One of the main points that I make with my clients is that there must not be fear within an organization. Employees and leaders frightened about keeping their jobs or status in the workplace will struggle to come up with original ideas, and if they do have them, they will be unlikely to share the ideas.
I am a big fan of using “tools” to guide thinking, or rather provoke thinking. The tools do not tell people what to think, but rather how. This provocation allows the brain to go to work by mixing up a wide variety of ideas and, “presto”, new ideas will occur. This provocation occurs when the “tools” are actually unusual open ended questions that the brain works hard to answer. The use of a creative process is a complement to “natural” creative thinking that everyone enjoys. Together they are powerful – the best of both – random thinking without tools, and deliberate thinking with tools. To my experience, creative process is not an oxymoron.
You cannot realize what you cannot imagine. Creativity generates the ideas that drive business success. Put simply, we must be on an idea hunt. ”…we must appreciate the power of ideas and the spirit often associated with those ideas. Ideas are the seed of material creation. Ideas are the foundation of great corporations.” Larry Miller in Barbarians to Bureaucrats
Join me as I present a one day Creative Thinking Skills seminar in Holland, MI on May 21 and in Grand Rapids, MI on May 22. Click here to find out more and register. This seminar can also be held at your facility to maximize the benefits of this approach.